VIPANI

About us

VIPANI helps leaders cut through data noise, understand what drives performance, and make decisions that strengthen profitability and confidence.

VIPANI Team

Operators and builders behind the platform, with decades of experience scaling technology businesses.

CEO / CRO / Co-Founder

Ash Vipani

16+ years of experience growing tech startups in the UK. Scaled a US tech startup to $5M in UK sales in 2018. Grew the UK business of a Swiss tech company to $1M+ USD in sales within the first 12 months.

CFO / CTO

Craig Compton

30 years of experience working in the software-focused technology industry and driving technology-led transformation. Held senior finance positions internationally at Veritas Software, Mercury Interactive, Hewlett Packard, and CDW UK (formerly Kelway UK). Grew PE-backed Kelway UK from £40m turnover to £350m plus through acquisition and organic growth over 3 years. Experienced in the M&A field, completing numerous acquisitions. Recently delivered a significant technology transformation in the UK’s largest organisation.

COO

Kalpesh Baxi

25 years of software industry experience with a passion for staffing solutions, HRTech, RecTech, and data. Board Advisor to high-growth management teams. Mentor and Angel Investor.

CMO

Jelena Djakovic

15+ years in Marketing and Business Development. Worked with over 100 companies. Developed four successful startups.

Non-Exec

Deepak

14+ years of Sales, Business Development, and Business Management experience. Has created, grown, and currently manages a recruitment business from the ground up, overseeing 50+ FTE and a combined P&L of $6.5 million USD.